Then, four and a half years after arriving, McNerney abruptly left for a bigger opportunity, the top

Then, four
and a half years after arriving, McNerney abruptly left for a bigger
opportunity, the top job at Boeing. Now his successors face a challenging
question: whether the relentless emphasis on efficiency had made 3M a less
creative company. That’s a vitally important issue for a company whose very
identity is built on innovation. After all, 3M is the birthplace of masking
tape, Thinsulate, and the Post-it note. It is the invention machine whose
methods were consecrated in the influential 1994 best-seller Built to Last by
Jim Collins and Jerry I. Porras. But those old hits have become
»

Then, four
and a half years after arriving, McNerney abruptly left for a bigger
opportunity, the top job at Boeing. Now his successors face a challenging
question: whether the relentless emphasis on efficiency had made 3M a less
creative company. That’s a vitally important issue for a company whose very
identity is built on innovation. After all, 3M is the birthplace of masking
tape, Thinsulate, and the Post-it note. It is the invention machine whose
methods were consecrated in the influential 1994 best-seller Built to Last by
Jim Collins and Jerry I. Porras. But those old hits have become distant
memories. It has been a long time since the debut of 3M’s last game-changing
technology: the multilayered optical films that coat liquid-crystal display
screens. At the company that has always prided itself on drawing at least
one-third of sales from products released in the past five years, today that
fraction has slipped to only one-quarter.

»

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