This is the
sort of choppy water where many of CompuCredits customers paddleand where the
company manages to find profits. CompuCredit was co-founded 11 years ago by
David G. Hanna, scion of a family that made a fortune in debt collection. Its
55-member analytics team has devised models to assess more than 200 categories
of customer data, from the duration of past credit-card accounts to the number
of bad debts. The algorithms apparently work: last year CompuCredit reported
earnings of $107 million on $1.3 billion in revenue.
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